We transform your events into unforgettable experiences, paying attention to every detail to reflect the essence of your brand with captivating and unique event design.

2023
Viktor and Rolf

Floral bombs

CreditsClose
Concept and Production
LaFederica
Photography
Salva López
Catering
Casa Pei +
Venue
Byredo Madrid Flagship
Place
Madrid, Spain
01

We conceived this dinner as a tribute to an icon — an immersive homage to Flowerbomb, where fragrance was translated into space, atmosphere, and emotion.

The experience unfolded as a sensory interpretation of the perfume’s essence: explosive yet refined, floral yet powerful. Layers of flowers, textures, and light echoed the fragrance’s signature contrast, creating a setting that felt both delicate and intense. Every element was carefully curated to reflect the duality that defines Flowerbomb: softness and strength, romance and provocation.

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Rather than a traditional dinner, the evening was designed as a narrative journey. Guests were invited to step inside the world of the fragrance, where design, scent, and emotion converged around the table. The floral presence was bold and immersive, the lighting warm and enveloping, transforming the dinner into a moment suspended in time.

08

A celebration of one of modern perfumery’s most iconic creations — where flowers became a statement, and fragrance was experienced far beyond the skin.